Boost Installs. Maximize Engagement. Grow Lifetime Value.

In a saturated app marketplace, visibility and retention are everything. At Helionex, we help mobile apps stand out, scale user acquisition, and drive long-term engagement through strategic app marketing. Whether you’re launching a new app or optimizing an existing one, our services are designed to deliver installs that convert and users that stay.

We combine App Store Optimization (ASO), paid campaigns, and lifecycle engagement strategies to ensure your app reaches the right audience and delivers measurable ROI.

Our App Marketing Framework

We begin by understanding your app’s value proposition, target audience, and competitive landscape. From there, we build a full-funnel strategy that spans discovery, acquisition, onboarding, and retention.

Our Services Include:

• App Store Optimization (ASO) for iOS and Android
• Keyword research and metadata optimization
• Creative asset design (screenshots, icons, preview videos)
• Paid app install campaigns (Google UAC, Meta Ads, TikTok Ads)
• In-app engagement strategy (push notifications, deep linking)
• Analytics setup (Firebase, Mixpanel, Adjust)
• Retention and reactivation campaigns
• Review and rating management

We ensure your app is discoverable, compelling, and optimized for conversion; both in the store and post-install.

Platforms We Support

• Google Play Store: Optimize visibility and conversion for Android users through ASO and Google Ads.
• Apple App Store: Enhance discoverability and install rates with metadata optimization and Apple Search Ads.
• Meta & TikTok Ads: Drive installs through targeted video and carousel ads with precise audience segmentation.
• Firebase & Mixpanel: Track user behavior, retention, and funnel performance with advanced analytics.

Business Outcomes

With Helionex, app marketing becomes a growth engine:

• Increased app installs from qualified users
• Improved app store rankings and visibility
• Higher user retention and engagement
• Better conversion from install to action
• Scalable campaigns with measurable ROI

We don’t just drive downloads we build loyal user bases.

Why Helionex

Our app marketing team blends creative storytelling with performance marketing. We understand how to position your app, reach the right users, and keep them engaged. Whether you’re a fintech startup, retail brand, or enterprise SaaS provider, we tailor strategies to your business model and audience.

What sets us apart:

• Deep ASO expertise across verticals
• Conversion-focused creative and messaging
• Full-funnel campaign execution
• Transparent reporting and optimization

We’ve helped apps scale across Europe, the Middle East, and Asia delivering installs, engagement, and long-term value.